We updated the pro upsell page inside our free picu plugin to better reflect what picu Pro has to offer.
The old site was still from a time when we offered separate modules with pro features that you would buy on their own. A lot has happened since, the modules got bundled and later fused together to form today’s single picu Pro plugin and many of the newer features were never mentioned at all.
With the most recent picu update to 3.2.0, we finally rolled out a new design and completely rewritten content, to better communicate what picu Pro is all about.
Here’s an overview of the things we changed.
Header / Hero Element
The site now matches the design of our still new-ish website that we launched last year. A new header/hero element draws attention to what picu Pro is all about and the screenshot on the side gives a glimpse of how some of the pro features look like.
Pain points & Benefits
In the next section, we highlight some of the problems that picu Pro solves for photographers, as well as their solution to the right.
Features
While talking benefits and problems solved is great, we still wanted to mention some of the most important features in picu Pro to give you an overview of what picu Pro gets you.
Testimonials
Right before the final call to action, we added some of the lovely testimonials we got from our clients, to add some social proof.
Call to Action
And last but not least, there’s a call to action to check out picu Pro on our website – and hopefully upgrade from there.
